Potts to enrich the Human Touch Wellness Council with expertise from an extensive Olympic and Ironman triathlete career
Long Beach, CA – May 10, 2017 – Human Touch®, the U.S. market leader of innovative massage chairs, Perfect Chair Recliners, and other wellness solutions, is pleased to announce that it has formed a partnership with U.S. Olympian and world-champion triathlete, Andy Potts. Potts, who recently won the Ironman 70.3 competition in Peru, will join the Human Touch Wellness Council in order to provide insight into the importance of wellness and recovery in high-performance sports.
The Human Touch Wellness Council is a recognized and universally respected team of experts with insight into a variety of wellness practices, from professional athletes to medical practitioners and natural healers. The Wellness Council helps to shape and guide the development of Human Touch products, with a mission to create solutions that inform and benefit professionals, sports-enthusiasts, back pain sufferers, and consumers alike.
“I’m thrilled to join the Human Touch Wellness Council,” said Andy Potts. “As a professional triathlete, one of the pillars of my racing and training success comes from proper recovery. I train for over 35 hours a week, which takes a tremendous toll on the body. By adding the Human Touch Novo XT to my daily routine, I’m able to unwind and recover in a way I never thought possible. My goal as a member of the Wellness Council is to share my expertise on both athletic recovery and training, so that others can benefit from my knowledge in these areas.”
Andy Potts began his career as a swimmer at the University of Michigan, where he was a six-time NCAA All-American champion as well as a member of the university track team. He began competing as a professional athlete in 2003, and competed at the second Olympic triathlon at the 2004 Summer Olympics in Greece. He then went on to win the 2007 Ironman 70.3 World Championship in Clearwater, Florida, with a time of 3:42:33. Since then he has completed over 200 races with more than 55 first-place finishes. In 2007 he won the Pan Am Games Champion title, and was selected as the 2007 USAT Triathlete of the Year; a title he has since earned 3 more times. His 2017 Ironman 70.3 Peru win brings his grand total of Ironman 70.3 first place titles up to 28, with 125+ podium appearances throughout his career.
Andy Potts is a fierce competitor whose passion extends beyond the finish line. He is known for spending hours after his races, handing out medals and talking to fans. His mission for the sport that has given him so much, is to leave it better than he found it, starting with his racing team and camps. These week-long training sessions allow members to get professional-level instruction and experience with Andy and his team of coaches. The location for these camps vary, coming in summer 2017 to the Olympic Training Center in Olympic City, USA (Colorado Springs). Other options for hands-on training with Andy include a PottsHead Club Team, AP Private Coaching, and 1 on 1 coaching with Andy and his coach, Mike Doane.
“We’re very excited to have Andy join our Wellness Council,” said Peter Theran, Vice President of Sales and Marketing for Human Touch. “Our customers use their wellness solutions for a variety of reasons, including to recover from and to prepare for high-performance sports. Andy brings a unique voice to our team as an expert in how to incorporate wellness and massage into a fitness and training routine, no matter what your sport, in order to bring your best game each and every day.”
About Human Touch
Human Touch is the leading provider of high-quality, innovative lifestyle products, massage chairs, and experiences that have been delivering indispensable, life-changing benefits to an ever-growing number of consumers for more than 35 years. Human Touch has been making people feel better by developing state-of-the-art massage products containing patented massage systems that replicate the hands and techniques used by massage professionals, thereby helping to reduce pain and stress caused by today’s hectic lifestyle. Products are available at fine furniture stores, back care specialty stores, and mass-market retailers across the U.S., through international retailers and distributors in more than 40 countries, and online at www.humantouch.com.
Media Contact:
Megan Harvey
Direct Ph: 562-733-7317
Direct Fax: 562-424-7846
Corp. Ph: 562-426-8700
mharvey@humantouch.com
www.humantouch.com
Long Beach, CA – Human Touch®, the U.S. market leader of innovative massage chairs, Perfect Chair® Recliners, and other wellness solutions, is pleased to announce that it has launched a new and enhanced website, designed to improve the overall customer experience and connect users to the world of Human Touch products, innovations, and brand vision.
One of the key functions of the new website is to help guide Human Touch customers through the end-to-end process of understanding, experiencing, and selecting the best possible wellness solution to suit their unique needs. The entire website has been optimized for use on mobile phones and tablets, giving customers an enhanced experience no matter where they are. The Help Me Choose tool allows customers to determine which chair will best serve their individual requirements and preferences. The new Compare Models feature allows customers to compare chairs side-by-side so that they can select the chair that has the features and specifications that they prefer. The Store Locator allows customers to find the closest Human Touch Authorized Dealer location where they can experience Human Touch products firsthand.
“Our new website allows customers to engage with our products on an extremely personalized level, guiding them to a solution that will fit them perfectly,” said David Wood, CEO, Human Touch. “Our wellness products feature the most advanced technology in the industry, and our new user-friendly website tools take the guesswork out of selecting which product will best suit each individual customer’s needs and allow them to feel their best.”
The new site provides customers with access to valuable wellness education resources from Human Touch’s esteemed Wellness Council members on how to live better through regular massage, relaxation, proper posture, and other healthy lifestyle practices. Wellness Council members include Chiropractors, doctors of naturopathy and Eastern medicine, and experts on precision biometrics. The new site also offers information on Human Touch design and technology, as well as insight into the benefits of massage and neutral posture position sitting.
Key new site features include:
* Interactive and intuitive product pages, with features that allow customers to easily select a variety of customized wellness solution options. These redesigned product
pages give insight into product features, warranty descriptions, educational videos, interactive product callouts, brochures and manuals, specifications, and customization choices.
* A centralized Current Promotions page, which allows customers to navigate through promotional product pricing and financing specials.
* Learn and Experience sections that educate customers on the Benefits of Massage and zero-gravity Neutral Posture positioning. They can also learn more about the Human Touch Wellness Council, and watch educational videos created by council members. In the Experience section, customers can read real-life testimonials, and also find current and upcoming Costco Roadshow Demonstrations where they can try out Human Touch products for themselves.
* A Help Me Choose chair selector tool that allows customers to find their perfect chair based on a series of qualifying questions ranging from space available to massage intensity desired.
* A completely redesigned Human Touch blog with improved navigation and design.
About Human Touch
Human Touch is the leading provider of high-quality, innovative lifestyle products, massage chairs, and experiences that have been delivering indispensable, life-changing benefits to an ever-growing number of consumers for more than 35 years. Human Touch has been making people feel better by developing state-of-the-art massage products containing patented massage systems that replicate the hands and techniques used by massage professionals, thereby helping to reduce pain and stress caused by today’s hectic lifestyle. Products are available at fine furniture stores, back care specialty stores, and mass-market retailers across the U.S., through international retailers and distributors in more than 40 countries, and online at www.humantouch.com.
Media Contact:
Megan Harvey
Direct Ph: 562-733-7317
Direct Fax: 562-424-7846
Corp. Ph: 562-426-8700
mharvey@humantouch.com
www.humantouch.com
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